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How to Promote your Promotions and Reach More Part Shoppers

How to Promote your Promotions and Reach More Part Shoppers

by danderson | May 31, 2017 | Blog, Grow Online Part Sales, Marketing

We all know that running a promotion and giving out coupons for your parts website can be a great way to get customers excited about making a purchase. But if they don’t even know your promotion exists, then the entire strategy falls flat. Luckily, there are plenty of...
How to Increase Repeat Customers with a Packaging Insert

How to Increase Repeat Customers with a Packaging Insert

by danderson | Feb 8, 2017 | Blog, Marketing

Here’s a familiar situation for you: A shopper finds your auto parts website, browses for a bit, and then purchases a part. Success! Time to package their order, ship it out, and never hear from that person again. But after putting time into your parts website and...
6 Quick Things You can do Right Now to Get an Edge on Online Parts Competitors

6 Quick Things You can do Right Now to Get an Edge on Online Parts Competitors

by danderson | Feb 1, 2017 | Blog, Fixed Ops, Grow Online Part Sales, Marketing

But don’t worry! With proper marketing and pricing, dealerships can still stand out and make a profit online. Distinguishing yourself from the crowd is a BIG deal, and this article will break down how to do it. There are a lot of mistakes dealers make when they...
5 Easy Set and Forget Marketing Strategies for Parts Websites

5 Easy Set and Forget Marketing Strategies for Parts Websites

by danderson | Jan 25, 2017 | Blog, Marketing

Who has time to do marketing? With all the other tasks you have to handle at the parts counter, it’s no surprise that you’re too busy to promote a parts web store with marketing. Except as more dealerships launch a parts website, the ability to stand out among...
6 Best Practices for Parts Managers to Boost Sales with Facebook

6 Best Practices for Parts Managers to Boost Sales with Facebook

by danderson | Dec 6, 2016 | Blog, Marketing

With other 1.79 billion monthly active users on Facebook, businesses have caught on to the opportunity for building a fan base and improving sales–entirely through shared photos and status updates. It’s easy and free to set up a Facebook page for your parts website....
How to Write an Abandoned Cart Recovery Email in 4 Simple Steps

How to Write an Abandoned Cart Recovery Email in 4 Simple Steps

by danderson | Dec 6, 2016 | Blog, Marketing

A staggering number of customers leave your parts site without making a purchase! Even after adding items to their digital cart, they often leave without finishing the order. Believe it or not, these sales aren’t 100% hopeless. When you set up an abandoned cart...
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Recent Posts

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  • Bommarito Auto Group
  • Key Traits of a Top-Selling Parts Advisor—and Why Your Next Best Hire Might Be a Webstore

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