The Best Online Marketplaces For Selling Obsolete Parts Inventory

Selling in online marketplaces is the best way to move your obsolete and aging inventory while maximizing your gross profit. You open up your business to more potential customers, faster transaction rates, and higher sales volume by taking your parts sales onto the internet. There are several ways to approach online parts sales: using your own dealership parts website, eBay Motors, and Amazon are just a few possibilities.

READ MORE: The Parts Manager’s Guide to Beating Obsolescence

Frost & Sullivan reports that over 70% of car parts sales in the United States happen through Amazon and eBay — that’s roughly $7 billion of the total market. It’s clear that getting into the online sales business can spell serious bank for your dealership. 

So which platform should you use? We’ve put together the following facts and statistics from Amazon and eBay Motors to help you make the right choice for your business.

Auto parts and accessories make up almost 40% of Amazon sales.

Amazon is an online retail giant. 37% of the $150 billion of the website’s sales come from auto parts and accessories. That’s some serious cheddar. The platform gives you the option to have purchases fulfilled by Amazon (FBA) or by the merchant (FBM), and choosing FBA helps guarantee inventory quality and quantity.

Customers on Amazon are definitely price-sensitive, but they care most about total cost and are interested in free shipping and an easy customer experience. They look for higher customer satisfaction ratings to feel confident before buying.

READ MORE: Successfully Sell Parts on Amazon: How to Win the Buy Box

Amazon charges higher seller fees than eBay for transactions (12% in automotive generally, 10% for tires and wheels) but the volume focus on the platform means you’re primed to sell more parts and earn an additional 5–10% back on your profit margins through OEM volume incentives.

eBay shoppers are interested in finding niche products and they’ve grown to trust the platform itself, so dealerships can piggyback off of that customer loyalty.

eBay Motors is also a force to be reckoned with in the world of online auto parts sales. The website boasts 180 million active buyers, and the eBay app has 459 million downloads — so it’s safe to say you’re working with a loyal customer base when you sell auto parts on eBay. 

READ MORE: What Every Parts Manager Should Know About Selling on eBay

That broad audience gives you more chances to sell your inventory of obsolete parts. Customers who need and are eager to buy old and aging parts are out there, you just need to make your dealership known. These buyers are interested in comparing the best prices, finding niche products, and they’ve grown to trust the platform itself.

In addition to its international audience, eBay Motors also offers parts sellers a helpful Global Shipping Program, a Seller Protection Program, Top Seller Status potential to build trust with customers, and lower marketplace fees than Amazon (6–10%).



Amazon and eBay Motors are valuable platforms to capitalize on the growing online parts sales market. Considering your business goals, parts inventory, and sales strategy can help in judging the pros and cons of using either vendor. Reach out to the experts at RevolutionParts to learn more about how you can easily set up and start selling big time through one of these auto parts platforms. 

READ MORE: Turn Obsolescence into Revenue with Parts eCommerce

Stay Up-To-Date on Industry Topics

Fixed Ops trends, tips for growing online profits, and more


Learn how parts eCommerce can protect the dealership in the anti-collision era.

Dealer Spotlight

Dan Pelissero of Mercedes-Benz of Peoria adapts his parts department to meet the needs of modern shoppers


Start crushing your competition by modernizing your Parts Department and selling more OEM Parts.

Request a demo of THE #1 WAY FOR NEW CAR DEALERS TO SELL PARTS & Accessories ONLINE


Featured Content

7 Profitable Reasons To Sell Auto Parts on eBay

7 Profitable Reasons To Sell Auto Parts on eBay

It’s easy to sell auto parts on eBay. With only a few clicks (and with the right software), ...
Why Parts Digital Marketing is Essential to Black Friday Success

Why Parts Digital Marketing is Essential to Black Friday Success

Close to 93 million people made online purchases during Black Friday in 2019. Black Friday ...
Pro-Tips to Massive Revenue This Black Friday/Cyber Monday

Pro-Tips to Massive Revenue This Black Friday/Cyber Monday

Are you ready to make it big this year during retail’s busiest shopping weekend? Learn from ...

Get in touch and let us know how we can help

Trusted By The Top Brands In Automotive

Berkshire logo LaryMiller logo Group 1 logo Tasca