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The Step-by-Step Guide to Capitalizing on Cyber Monday with your Parts Website

The Step-by-Step Guide to Capitalizing on Cyber Monday with your Parts Website

by danderson | Nov 4, 2016 | Blog, Marketing

We all know about Black Friday… but how much have you prepared for Cyber Monday? Cyber Monday is the internet version of Black Friday, and a day of super sales in the digital world. As online shopping continues to grow, more and more people are looking to Cyber Monday...
How to Promote Winter Parts and Accessories in 4 Simple Steps

How to Promote Winter Parts and Accessories in 4 Simple Steps

by danderson | Oct 25, 2016 | Blog, Marketing

Winter is coming, along with a rising demand for winter auto accessories. Customers will be searching and ready to buy the seasonal parts they need to deal with the snow, ice, and cold. If this is your first winter selling parts online, then you’re in for a treat....
5 Types of Coupon that will Drive Sales to your Parts Website

5 Types of Coupon that will Drive Sales to your Parts Website

by danderson | Oct 10, 2016 | Blog, Marketing

Coupons and promotions excite your customers and bring in new and return shoppers, which is worth it in the long run—even if the 10% discount you offer narrows your profit margins in the beginning. 57% say they would not have made a purchase without a coupon...
3 Reasons a Video How-to Series will Supercharge your Parts Website

3 Reasons a Video How-to Series will Supercharge your Parts Website

by danderson | Sep 26, 2016 | Blog, Marketing

Have you ever dreamed of being a famous Hollywood star? Okay, maybe not that far. But if you’re the extroverted type that doesn’t mind being in the spotlight, then you’re in luck. Creating how-to videos for auto part installation can be a fantastic way to market your...
How to Run an Amazing (and Effective) Contest or Sweepstakes on your Parts Website

How to Run an Amazing (and Effective) Contest or Sweepstakes on your Parts Website

by danderson | Sep 19, 2016 | Blog, Marketing

We’ve said it before, and we’ll say it again: customers LOVE sales and free stuff. So it makes sense that running a contest or sweepstakes is a great marketing trick to draw in shoppers. It’s not incredibly difficult, and the payoff can be massive. If you want to...
11 Questions to Ask a Marketing Agency before you Hire Them

11 Questions to Ask a Marketing Agency before you Hire Them

by danderson | Aug 15, 2016 | Blog, Marketing

You’ve set up your parts website, you’re ready to start selling auto parts online… but hardly anyone (if anyone at all) has shown up to buy. The internet is HUGE, so the chance of someone stumbling upon your parts website by chance is small. You need some way to stand...
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  • Key Traits of a Top-Selling Parts Advisor—and Why Your Next Best Hire Might Be a Webstore

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